The best ways to showcase samples of shutters and side curtains for sale
The presentation of textiles in the form of samples is a common practice in the interior design industry and is widely appreciated by the customers. Demonstration of materials that can be used for shutters and side curtains allow not only a visual presentation of materials, but also touching and examination of texture.
What are the best ways to present samples of shutters and side curtains to the buyer?
Companies that specialize in designing and manufacturing shutters and side curtains should figure out the best way to present their products to the potential buyer. The use of advertising samples proved to be a great way to demonstrate a merchandise, attract the attention of the client and, as a result, make a sale. The visual presentation of available patterns, colors, and textures of shutters and side curtains facilitate the selection of specific projects and speed up the material matching procedure. The samples can be displayed in the stationary shop where the company’s product is being sold. They also can be mailed to the potential buyer, which is a method commonly used by e-commerce businesses that sell their merchandise online. The presentation of the samples may also occur through visiting the customer with a pattern book.
Displaying the samples in the shop
Displaying the samples of shutters and side curtains in the shop is the most common way to present the buyer with available possibilities. It can reduce the intricacy of attainable options and prevent the customer from feeling overwhelmed. Instead of going from aisle to aisle, examining every available model of shutters and side curtains, the buyer can review all the possibilities in a less fastidious manner. As a result the customer is more keen to make a purchase. However, displaying the samples in the shop may also have some disadvantages. There is a possibility that the customer will not see them, being too focused on the merchandise itself.
Sending the samples to the customer
Sending the samples to the customer is a great way to display the available patterns, colors, and textures of shutters and side curtains listed for sale in the internet shop. It allows the buyer to make a conscious purchasing decision and reduces the amount of returns caused by dissatisfaction with the product. Unfortunately, sending the samples directly to the customer may be difficult, due to organizational issues. It is also rather expensive.
Visiting the customer with a pattern book
Visiting the customer with a pattern book allows a proper display of all available options. It gives the possibility to showcase the product, adding information that cannot be conveyed through just a sample. It surely is the most thorough method of displaying the merchandise. It does, however, require additional work from existing employees or hiring new personnel. It may also cause discomfort for some customers.
Regardless of the method of the presentation, to properly display the samples of shutters and side curtains it is best to create a special sample book. MILO Group is a leader among fabric sample book manufacturers. The company has a graphic studio and a prototype workshop, thanks to which individual projects can be implemented in the best possible way. The sample books can be magnetically closed or come in the shape of a binder. At the client’s request, the templates can be prepared in the form of classic covers, boards, trunks, files, and other personalized advertising variants. Due to the implementation of modern machines from reputable manufacturers in the production process, MILO Group can make sure their fabric sample books meet the customer’s expectations accurately.
